How do you grow your fundraising programs and thrive when there are fewer donors, more competition and during a national health crisis? The increasing wealth gap, decreasing access to disposable income plus the fact that the number of charities has doubled since the year 2000 - means fewer donors overall.
Faced with a difficult environment, what can you do to build stronger and more meaningful relationships with your supporters? While we don't yet know the impact of a pandemic of this size on donor support, we must continue to support our missions.
